For Spring/Summer 2021, EDWIN utilises the research and innovation expertise of specialist Italian fabric mill, Majocchi, making use of their Cotton Nylon Ripstop with an iridescent tie-dye effect, reinforced with a durable ripstop structure and a water-repellent treatment. edwin-europe.com
“To introduce the unique fabric we enlisted the help of Athens-based Hip-Hop artist, Kareem Kalokoh and musician and creative, Complex Shadow to take the collection for a test drive. Athens born and raised hip hop artist, Kareem Kalokoh is a member and co-founder of the “ATH KIDS” collective.”
He started creating music at the age of 17 after he decided to drop out of high school and work his way into the hip hop echelon. Complex Shadow is a musician and creative also based in Athens, working within the music industry to create shows and special events. With over 10 years of experience working in the music world as a consultant for special projects, he has also managed to find time to nurture his own sound within the ATH KIDS Collective and experiment with different styles of music.
The military-inspired capsule consists of a hooded jacket, patch pocket shirt, utilitarian vest, cargo pant and relaxed-fitting shorts, providing the perfect combination of resistance, comfort, performance and style, all guaranteed by the ‘Majotech’ label on each garment.
With a ready to dye base, the fabric is treated with a particular dyeing technique that is able to create a tie-dye effect on the entire roll.
Available now at EDWIN Stores, selected retailers and Online. edwin-europe.com