published about 3 hours ago
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Celebrity-favorite floral shop Venus ET Fleur has forayed into the home fragrance space. The luxury brand launched its first-ever room fragrance collection inspired by the shop’s signature Eternity Roses, collections of lush, vibrant rose arrangements beloved by the likes of Cardi B, Gigi Hadid, and Kim Kardashian. Venus ET Fleur’s debut Signature Room Fragrance collection, available for $89 each, comes in three scents: Rose Blanche, Nue Tuberose, and Rose Oud — and according to the brand, each fragrance could also be safely misted on skin, serving as a perfume and room fragrance in one.
The three scents come in elegant packaging: a bottle topped with a white shell, reminiscent of Sandro Botticelli’s “The Birth of Venus.” The Rose Blanche has a peppery geranium and zesty cinnamon scent, enhanced with notes of freesia and Damascena roses; the Nue Tuberose has notes of orange blossom, bergamot, freesia, and lotus; and the Rose Oud has earthy notes of rose damasca, elemi, saffron, sandalwood, and nutmeg. Each scent, developed with fragrance house Firmenich in Grasse, France, is described as a symphony of fragrances that evoke the characteristics of Venus: beauty, warmth, luxury, and love.
Formulated as an eau de toilette for the home, the multi-purpose fragrances can be spritzed in the air, on linens, towels, clothes, and even in the car — essentially any space where time is spent. The new Signature Room Fragrance collection comes after the launch of the luxury floral brand’s candle collection, released just a few years back. The collection, hand poured into custom ceramic and/or porcelain vessels, contains the same signature scents as the room fragrance collection.
Shop Venus ET Fleur’s new Signature Room Fragrance collection on venusetfleur.com or at a local Venus ET Fleur boutique — and don’t forget to stop to smell the roses every once in a while, too.